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Stephen M. Pyziak
Homework Assignment No. 2 Due 9/3/2019, by 12 Noon via Blackboard messages Instructions: Submit all the following via Blackboard messages and bring a copy to class for discussion; Submit with “Homework Assignment No. 2” in the Subject line of your email. Typical Attachment File name: “Your Name, Homework No. 2, Date Submitted” (Due 9/3/2019, by 12 Noon) Assignment: Homework No. 2: Complete, submit and bring: (1) Business Plan The COMPANY draft: Industry and Environment-See page 234- 239); (2) You Tube Video Outline and Summary; (3) Chapter essay questions, Ch. 3-4; (Due 9/3/2019, by 12 Noon) A. Business Plan Assignment: Draft your Business Plan The COMPANY draft: Industry and Environment-See page 234- 239). Submit via Blackboard and bring a copy to class for discussion. B. You Tube Assignment: View, Outline and Summarize (minimum 300 words) the following You Tube Video: The art of Innovation | Guy Kawasaki | TEDxBerkeley (https://www.youtube.com/watch?v=Mtjatz9r-Vc&t=9s ) Submit your outline and summary via Blackboard and bring a copy to class for discussion. C. Chapter Essay Questions: Answer the following Essay Questions (Chapters 3,4): Chapter 3: 1. What are the four best practices that can help any online social networking effort become successful? 2. Explain in detail the steps that a small business owner should follow when faced with a crisis. 3. How can a business achieve sustainability? How can a business make profits out of enhancing others' sustainability efforts? 4. Briefly discuss LaRue Hosmer's model for making ethical decisions in business. 5. Briefly describe the four philosophies related to ethics a person can use to evaluate alternatives he or she has generated to solve a problem. Chapter 4 1. What are the major pitfalls that business owners can become victims to when trying to become more innovative? 2. Compare and contrast an imitative strategy with an incremental strategy. 3. Define the classic feasibility study and give a brief description of the outline for the study. Finally, what is the goal of the feasibility study? 4. What is a pilot test? 5. Elucidate the relationship between innovation and entrepreneurship.
BA (3305) ENTREPRENEURSHIP, FALL 2019