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#1 @DavidSpinks If you're not seeing results, it's probably not twitter's fault, it's how you're using it. That's ok. Reevaluate why you're there and apply.
#2 @divinewrite Help people.
#3 @calamity7373 Create a dialogue with your followers, don't just push promotions about your brand in their face.
#4 Twitter about how you’re promoting your business, or how you’re getting paid, give followers something they can use! @DunnMich
#5
#6 Don't just talk about your product, talk about your area of expertise. And the key talk have a dialog with your customers or potential customers.
#6 Be the first to share. Get an RSS feed of topical news for your industry and post a link as soon as breaking news hits the search engines.
#7 @UTFCU - From reports I've seen, we're the first credit union to use Twitter. We promote rates, products, special events.
#8 Have you written a lot? Tweet the titles of all articles you have written, and each URL, so your followers can easily find them - @BeerFoxTM
#9 Twitter is a conversation. Take some time to listen to what is going on and respond, don't just talk at people. @virtualewit
#10 From @hatmandu: don't just use auto-follow tools to spam legions of people - instead, create individual conversations
#11 Use Twitter as way to grow your networks on other social media channels. It can be the hub of your social media wheel, each channel a spoke
#12 Marketing is about promoting what your expertise is & how that is advantageous to someone else. Now get to tweeting that!
#13 Twitter is not a scripted dialog. It is an open conversation between you, your followers and your potential followers. @followthecolson
#14
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We all got to learn somehow! Just so much to learn, and so many followers.
#15 If someone you know has good news (e.g., been promoted), but is too modest to Tweet about it, you might consider Tweeting about it yourself. @appellatelaw
#16
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@bradjward - Don't get caught up in the numbers game. 100 relevant followers on Twitter is worth more than 1000 followers any day of the week.
#17
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@makingcjc - learn how to RT (re-tweet) it not only helps you stay active, but let's people know what your interested in.
#18
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"Retweet" is a powerful tool on Twitter; helps to build your brand, following, trust & seen as an expert in your field @mayhemstudios
#19 Twitter is as good as the people you follow @lookwebdesign
#20
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@mooshinindy - Be yourself on twitter. People will either love you or hate you for it but at least it's you.
#21 @sarahebuckner: It drives me crazy when people don't post for a few hours, then post 9 times in a row. If they do that a lot, I unfollow.
#22 @KristieKreation - Don't just retweet, post links and post quotes!! Make sure you carry on conversations so others know a little about you.
#23
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@TimPiazza: When you trend, trying to follow your brand is like riding in the front of a roller coaster. Every moment thrills and scares.
#24
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@watsonk2 - Tweet 80% content your readers will find helpful and 20% self promotion. A good mix will get you farther than 100% promotion.
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@Arsene333: Before you click send ask yourself "Would I follow this person solely based on this one tweet?" If yes, clink send.
#26
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Find the perfect balance between the quantity of your tweet versus the quality.
#27
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Make sure you're able to talk to the people who follow you. Make sure your on when their own, and free to chat.
#28
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If business has taught you anything is that you have to pick a content niche. Apply that to Twitter.
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DON'T BE STUCK UP! Talk to the people who took time to mention you, follow you, and/or DM you.
#30
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@SandyDfromNJ - Twitter is a great place to clarify your vision, mission & message. Are you being Re-Tweeted?
#31
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Like in Shakespeare the more interesting characters are rounded, not flat or static. So be well rounded (or appear to be).
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First- Get followers. SecondKeep followers. Sounds easy right? It's actually not. It takes patience and hard work.
#33
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@Arsene333: Think of Twitter as your own public relations campaign.
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You are the brand!!! Nothing else. You're selling yourself as a person, your company and showing that you are worthy of being followed.
#35
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Be human. Don’t be the person who only talks about their product/service. Interact w/ peoplel (RT, DM, etc) on a personal level.
#36
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Don't be all over the place. Be known as the go to page for a topic, and as a reliable source for information on that topic.
#37
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@jennielees - Pay it forward giving is as good as getting, and social capital is invaluable. It's not all about you any more.
#38
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Twitter can be a powerful tool for customer service. Listen, monitor and respond.
#39
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@Alonis - DO NOT PUSH YOUR PRODUCT. There, in 26 characters.
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@azvibe - Don't use twitter if all you're going to do is promote the latest and greatest or ask for help for your business. Be yourself!!
#41
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@KevinEikenberry - The 3 Twitter Marketing P's To use twitter effectively, be provocative, provide value, and most of all, be personable
#42
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Remember that Twitter is about communicating, not marketing. Focus on adding value to the conversation, not selling something to someone
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@Chadrichards - identify, engage, respond, repeat ;)
#44
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@JillHarding - Simply be genuine and share useful information as in time it will come back to you.
#45 @ExactTarget – People don’t buy from logos. People buy from people. Your social media engagement should reflect that.
#46
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If you murder someone, don’t Tweet about it. Bad for the brand - @brianspaeth
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Broadcasting is great for TV. Not for Twitter. Participation is a two-way street. Get to know your groups and they will get to know you - @chuckgose
#48
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Focus on building conversations and relationships and the followers will come - @roundpeg
#49 Utilize lists to keep followers organized and segmented. It helps.
#50
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Build relationships. Share ideas and info with people who have similar interests and then meet them offline @gioias
#51 If you decide to use Twitter to communicate, build a strategy and deliver value to your followers.
#52
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Listen. Listen. Listen. And engage in conversations. Do not spam.
#53
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Understand your business purposes for spending time and energy on Twitter @whalehunters
#54
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Twitter is a great equalizer. CEOs, gurus, and regular joes all have to make the best of 140 characters @karamartens
#55
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Be mindful that your horse precedes your cart. Relationships are key @fleurdeleigh
#56
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BROADCASTING is one thing. LISTENING is a major thing and REACTING is the real thing @gambitfauri
#57 Do not create another data silo. Connect to a CRM @happenbetter
#58
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Content is queen. Context is king. - @taskwum
#59 Putting a real name and face on your identity allows customers to associate with your brand on a personal level
#60
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Employ a content lure strategy. You point users to help content in exchange for influence.
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@jecates - Following thousands of people hoping to get their attention is more likely to get you blocked than followed
#62 Feed your company’s blog to Twitter and drive referral traffic.
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With every tweet you’re either giving people a reason to retweet or you’re giving them a reason to unfollow @claymabbitt
#64
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@augie_malson - develop/build relationships with your (potential followers) Use a background image that connects to your other sites.
#65 Listen think then react. Don’t tweet just because. Many following doesn’t mean you are a “super star” @greenphare
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@unmarketing - Twitter is a conversation about your business/industry whether you're there or not. Your choice.
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I might be crazy enough to believe Twitter can lead Social Awareness movements. Lead people to involvement @BeTheLink
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If you can’t have a vested, genuine interest in your followers then you are in the wrong business - @PhillipM
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Share partner and customer content. It will add to your brand and create a community of influencers to support you.
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Build relationships through interaction and remember quality of content over quantity will get you the right followers - @yougonetwork
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@unmarketing - Take 5 min daily to reply/retweet others, nothing about you. Engage, interact, build.
#72
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Twitter works best when integrated. Use it to supplement blogging, email, mobile, and other social media efforts.
#73 Put yourself in your customers shoes then respond how you’d expect to be treated @dawndevirgilio
#74
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If you expect people to RT your post leave 20 -25 characters for convenient RTs! @chrisfyvie
#75 Watch, learn, and listen – then jump on in. You can’t understand social media until you use it. @VisitFingerLake
#76 Do not put all of your (social media) eggs in one basket @pmhub
#77
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Twitter marketing is cheap, easy, and effective. If you can’t do it alone get some help.
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All tweets are read – not just your branding or marketing ones. Be careful what you tweet!- @krisplantrich
#79 @LindsayManfredi - Twitter should be about relationship building and trust. Use it wisely and people will get that. Please don't try to sell to me.
#80 Great way to establish thought-leadership and drive visibility to your owned online assets – Karen Swim
#81 @coffee_online - If it smells of marketing then you're going to convince no-one. That includes spraying fake camouflage scent to cover your tracks
#82
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@socialjulie - Good marketers can focus on intricacies with a short lens and can then strategize with a long lens and with a strong ROI filter
#83 Setup alerts for brand mentions and keywords in your industry to monitor conversations and respond when appropriate. – Steven Shattuck
#84
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@AlaneAnderson - Don't be the JERK at the party that just wants to sell something.
#85 If all of your links point back to you, chances are I am going to ignore you - @makeseriously
#86
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Speak simple. Share Your passion. RT the best words of others - @MacksMind
#87
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Building communities that will be sticky takes longer than a few tweets – tweet early and tweet often.
#88 Twitter is a great resource for gathering targeted information in specific areas of interest. – Martin Webb
#89 @jacobm - Promote your twitter name, I have a link to my twitter profile in my email signature, on my business cards, and at the end of all of my posts.
#90 Be authentic. No seriously, be authentic. - @dawndevirgilio
#91
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Make friends with your followers and tweet then as you’d like them to tweet you @Aislinnye
#92
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Don’t think Twitter can’t be useful for something. You can sell, broadcast, activate, converse, and share. @JasonFalls
#93 Create lists to monitor competition and customers @willhardison
#94
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Tweet funny stuff in funique (fun+unique) ways. Funky ways works too. Funquee @briancarter
#95 Be shockingly honest. Usually at least one person connects with that.
#96
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Always remember you were a beginner once too @sarahrobinson
#97 Interaction is key and what social media is all about. Customers love when a company takes the time to respond to their tweets. – Scott Tolin, Lisaann Dupont and Phillip Martinez
#98
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Don’t answer “What Are You Doing? Instead: Reply, Retweet, and Respect (by following back those who follow you - @authorlisalogan
#99 @jennypratt - Be Bold. Have an opinion. Talk to strangers and have fun!
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#100 Twitter bios rule. If say something interesting about yourself in 140 characters imagine what you can do with stuff you really care about? @jennypratt
#101
#101 Follow people outside your niche. I’ve read books I would have never known existed all from random tweets.
#102 Honestly, I really don’t care what you have for lunch. But I do care to know about the light moment you created @jennypratt
#103 Understand your audience and what they respond to. Important to customize your message. - @mchouston22
#104 When tweeting, you don't need to make it all about you.
#105
#105 Staying on message in Twitter is dangerous. Learn to adapt and listen to what they are telling about your service/product
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#106 @askfrasco - Twitter is a give and take relationship, you have to contribute yourself in order to have others contribute to you.
#107
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It's called a "social network" for a reason. Build your network online as you would in real time | you don't have 2 to like every - @homestarstaging
#108 @tiffsilverberg– Be real. Get to know your customer base. Be generous. Offer help! No walls.
#109
#109 Use Twitter as a distribution channel to push people to a landing page for email acquisition.
#110
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Provide value and they will watch for more...
#111
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@tonymarshall - Remember that it's called "tweeting," not "squawking."
#112 Manual good. Automatic bad. It is okay to schedule tweets but don’t automate anything. – MediaBistro
#113 Remember 140 characters. It is the essence of Twitter.
#114
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@socialjulie - Marketing on Twitter is really a stripped down type of marketing. It's authentic communication; no other approach will work.
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#115 @bradpiercephd - "If you make people think they’re thinking, they’ll love you"
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#116 @smquaseb - Twitter is an ongoing conversation you participate in. It isn't about how much info you can shove out, it is about communicating.
#117 Engage. Constantly.
#118 Allow your employees to become an authority in their specific skill set. Trust them.
#119 @blakenquist Don't talk AT people. Talk TO people. (or Don't broadcast. Engage.)
#120
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@JustShireen- Talk. Interact. Respond. It should be a conversation, not a sales pitch.
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It’s a great platform to reinforce your brand by posting interesting content that could be useful to your followers. – Martin Webb
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#121 @LisaMarieDias - Keep in mind; even if you don’t have a fleet of followers, by tweeting, you are sending info out into the larger worldwide web.
#123
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@hendrylee - Experience has told us that early adopters to a marketing technology that works is going to give an unfair advantage over others who come in much later.
#124
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@jacobm- Follow people YOU think are interesting, don’t just follow folks because everyone else is.
#125
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@joshmiles- Want to recruit your employees or coworkers to Tweet? First take a minute (in person) to explain what to do and why they should.
#126 Don’t be intimated. Twitter’s learning curve can be a little steep at first but it essentially boils down to three things which you’ve been doing all of your life: reading, writing and sharing. – MediaBistro
#127
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@OnRamp101- Don’t be a stranger. Say hi on the weekends. Tweet in the evening. Bring a bit of your self, even if you’re using it primarily for business connections and learning.
#128 @screationz - First and foremost, you need to know the difference between posting often and spamming.
#129 Remember balance between sharing sales, product, brand and customer service information to your followers.
#130 @FranchiseKing suggests tweeting one of your recent press releases or blog posts daily, mixed in with other links to useful and relevant articles and blog postings.
#131
#130 @MoxieMarketing - creating a strategy before jumping into Twitter. What do you want to accomplish? Who do you want to reach?
#132
#131 @timage - T.W.E.E.T: "Timely, Worth reading, Educational, Entertaining, and Tweopleconnecting."
#133
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@JonBacon - create real conversations, and remembering that everything you do on Twitter represents your brand.
#134
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@searchguru -note that best way to get retweeted is to post content that has value, such as useful blog post.
#135 Fill out your bio. It’s OK to be witty, but not at the expense of clarity. Leave the abstract, wacky bios for celebrities, attention-seekers and good, old fashioned weirdos. MediaBistro
#136 Utilize shortened URLs for easy sharing and tracking!
#137
#137 @MichaelHartzell - create a unique landing page to link to from your Twitter profile with a greeting and introduction that is a "secret page" only for your Twitter followers.
#138
#138 @JoeManna - note the importance of commitment, and recommends spending at least a half hour per day discovering and Tweeting.
#139
#139 @StaciJShelton - following people who retweet your content in order to build relationships with people who value what you share.
#140 @DellOutlet - The shorter and more direct your message is, the more successful you're going to be.